In today’s digital age, having a strong online presence is essential for the success of any business, including tradesmen. A professional and user-friendly website can be the difference between gaining new clients and losing them to competitors. Here are some tips for an effective web design for tradesmen: Understand Your Target Audience: Know their needs, wants, and questions to create…

As a tradesman, having a website is essential to grow your business. However, having a website is not enough; you need to optimise it for search engines to rank higher and attract more traffic. In this article, we will discuss how tradesmen can optimise their website for search engines with SEO for tradesmen. Conduct Keyword Research Keyword research is the…

It used to be that to build a great website you needed to understand coding or know someone who did. Today, creating a website with a solid design, amazing functionality, and a backend full of useful features is simple. With platforms like WordPress and Magento, any person or business can have a website complete with blog options and e-commerce solutions.…

Whether you are just starting your business and setting up your website or you have had one in place for a long time, you may have questions about your next move for your site. Most people stick to what they perceive as easy, but that’s not necessarily the best approach. Shared hosting, for example, offers very nice affordable features that…

Due to the transition from the work office to the home office, we’ve now stepped into extraordinary times and this has now become quite normal for most of society. However, more and more organizations than before are now moving to smaller workspaces as a result of having a smaller workforce. These decisions are usually made by the office manager in…

In today’s connected world, there is so much personal data being passed around daily. It’s essential for everyone involved to feel at ease knowing their data is completely safe from getting into the wrong hands. There are so many risks including being involved in phishing scams and even having ransomware. This isn’t to mention the cloud-based vulnerabilities and others. Protecting…

There are a number of ways to tackle your website build to give you everything you need for an online experience your customers will not soon forget. But it takes more than just your website to bring what you have to offer out to the world. That’s where hosting comes in, there are options for that too. You could choose…

Running an offline business is good, but did you know about the power of social media and online marketing? As a small business, we know how important continued growth and success are, and in order to facilitate those, it is really important to bring your business online. Online marketing can always help your business, you can get even more customers…

Explainer video is a short video clip of around 60 seconds (a minute) that explains to a potential customer what your products or services are about. There are some main types of explainer video; here we present some of them: Whiteboard Animation Whiteboard animation is a kind of explainer that consists in an illustrated story produced by the designer with…

Improving email marketing campaigns is an ongoing process and a continual effort – only once you get to terms with that will you be able to boost your performance dramatically. This is by no means depressing news – practice makes perfect and why would email marketing be any different than pretty much anything else in life? It isn’t, but there…